“According to a recent survey of 1,500 chief executives from all over the world, the most important skill they seek in employees is creativity. New ideas, after all, are the ultimate source of economic growth.
But this only raises the question: how can we generate more creativity? How can we inspire people to have more new ideas? If we designed a workplace that was all about maximising innovation, then what would that workplace look like? What follows is a short list of scientifically tested ideas that can boost the imagination, transforming the typical office into a wellspring of creativity.”
Go here to read more: http://www.wired.co.uk/magazine/archive/2012/05/features/the-new-rules-of-creativity
- Jonah Lehrer: The Man With The Big Ideas | David Gelles | FT | 14 April 2012 (ft.com)
- Thursday Night Video – Jonah Lehrer on Creativity (polentical.com)
- Jonah Lehrer Writes New Book on Creativity (imaginationnow.wordpress.com)