The reason why I like Google’s term “ZMOT” — the Zero Moment of Truth — is because I really do visualize that the distance of most prospect’s initial moment-of-truth with a company has collapsed to effectively zero.
See on www.chiefmartec.com
TRAVEL, HERITAGE & WISDOM
Stress reduction & mindfulness resources
Coffee & Conversation - The Periphrastic Mind of Kenneth Justice
communicating across the boundaries of faith & culture
Poetry about longing.
Travel for travel's sake....